On the eve of its 50th year in business, The Freedman Electronics Group, home to pro audio brands RØDE Microphones, Event Electronics and Aphex, expanded its company portfolio, purchasing the surround sound recording marque SoundField from B P Collins’ client TSL Products, the industry leading broadcast equipment manufacturer based in Marlow.
RØDE Founder and Managing Director Peter Freedman AM and TSL Products’ Managing Director Chris Exelby completed the deal that now sees Freedman Electronics take control over the entire SoundField company, including the current product line as well as all IP associated with the iconic brand. The existing product line will continue, and all support and warranty for SoundField products will now be handled through the new entity. TSL Products will retain the upmix/downmix processing product range, which will be rebranded.
The Freedman Electronics Group MD is ecstatic with the purchase. “I’m extremely excited we have added the SoundField product line to the Group,” Peter Freedman said today. “RØDE is a power player in studio and live microphones and the world’s market leader in on-camera mics, so adding a product line like SoundField – with its unique surround sound microphones and applications – to our portfolio is a real step for the Freedman Electronics Group.”
SoundField invented 360-degree surround sound – or ambisonic – audio capture technology in 1978, and remains the premier brand in the world. Today the range includes innovative ambisonic microphones, and systems/apps for broadcast, music and location recording.
Chris Exelby, Managing Director, TSL Products, commented, “We’re proud to have brought the revolutionary SoundField microphone and processor range to its current prominence across many sectors, from live sports and broadcast events to music recording, and now to VR. It is fitting that SoundField has now found a new home with one of the world’s most innovative microphone manufacturers, where it can be developed still further, while we at TSL Products focus on our core broadcast business and invest further in the crucial R&D that will lead to the next generation of broadcast control, monitoring and power management solutions.”
Victoria Holland, partner in the Corporate and Commercial team at B P Collins, advised on the sale of SoundField. She was supported by Lucy Newman in the team.
B P Collins advises TSL Products, together with its parent company Television Systems Holdings Limited and other companies within the group in connection with a whole range of corporate and commercial matters.
Victoria said: “TSL Products is a key client of B P Collins. We are very pleased to have advised TSL Products on the sale of SoundField and helped to ensure that its position as one of the UK’s leading designer and manufacturer of solutions in the television broadcast, cable, satellite, IPTV and IT industries remains intact.”
